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Remaining relevant in a rapidly changing world

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In today’s dynamic business market, staying relevant is not simply a goal – it is a necessity for businesses aiming to grow and thrive.

With consumer preferences, technology, and global trends evolving, companies that resist change risk fading into obscurity. Adaptability, innovation, and a deep connection with customers are the cornerstones of long-term success.

Sticking to outdated methods in a fast-moving world is a recipe for obsolescence. Businesses must adopt new technologies, such as artificial intelligence, cloud computing, or automation, to streamline operations, enhance customer experiences, and stay competitive.

For example, a retail company might implement AI-driven chatbots to provide 24/7 customer support, improving satisfaction and efficiency. Continuous innovation in tools and processes keeps businesses agile and aligned with market demands.

Since customers are the lifeblood of any business, their voices must guide your strategy. Regularly collecting feedback through surveys, social media, or direct interactions helps to understand their evolving needs. More importantly, act on this feedback by refining products, addressing service gaps, or personalising offerings.

Building strong, lasting relationships with customers ensures they advocate for your brand.

Innovate relentlessly

Innovation does not always require groundbreaking inventions. Small, consistent improvements can have a transformative impact. Whether tweaking a product, enhancing a service, or optimising internal processes, staying ahead of the curve is critical. By fostering a culture of creativity, businesses can anticipate and meet emerging demands.

A skilled, motivated workforce is the backbone of any business. Ongoing training, upskilling programmes, and a supportive work environment empower employees to adapt to industry shifts and contribute fresh ideas. Investing in your team cultivates a culture of excellence that drives sustained success.

Staying relevant means staying in tune with what matters to consumers and aligning your offerings accordingly. For example, fashion brands using eco-friendly materials appeal to environmentally conscious buyers, strengthening their position in a trend-driven industry. Proactively adapting to societal shifts ensures your business remains a leader, not a follower.

Complacency is the enemy of relevance. Successful entrepreneurs maintain the same drive and commitment they had when launching a business, fuelling continuous growth.

Operating with a clear purpose – whether delivering exceptional value or championing a cause – keeps your team motivated and your brand authentic. Stay informed, seek expert advice when needed, and never stop strategising. A purpose-driven business inspires loyalty and stands out in a crowded market.

Small beginnings to a national campaign

Few know that the pink banners marking Breast Cancer Month had humble beginnings in Graaff-Reinet.

What started as a personal tribute to two women named Pauline has blossomed into a nationwide campaign, spreading hope, raising awareness and providing practical support to cancer communities across South Africa.

Pink Trees for Pauline was founded in 2012 by Carol-Ann van Jaarsveldt after she lost her mother and grandmother, both Pauline, to cancer. In their hometown of Graaff-Reinet, trees along the roads were wrapped in pink fabric as a tribute to the two women – and a symbol of hope for others affected by cancer. Together with breast cancer survivor Adri Jansen van Nieuwenhuizen and educational psychologist Dr Pam Kerr, the non-profit organisation Pink Trees for Pauline was established.

Today, more than 140 towns participate during September and October, using hundreds of metres of pink fabric to transform trees and public spaces and raise awareness.

The organisation’s #doekwithadifference campaign, in partnership with the Cancer Association of South Africa (CANSA), also raises funds to support families caring for palliative patients at home. Money raised helps provide medical equipment and food parcels to needy patients identified by social workers.

Participate by buying pink fabric to decorate trees – or colourful headscarves, bracelets and earrings. The campaign highlights how a simple idea born from personal loss can become a powerful, national expression of remembrance, solidarity and hope.

Don’t be lackadaisical about your pension

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A pension fund helps employees save enough money while they earn salaries. Their savings provide them with a nest egg to live off when they can no longer work.

Pension funds have become complicated and require a board of trustees to govern them in compliance with the law. Having trustees means you are in safe hands, and that applies to retirement, death, and disability.

What is not obvious is that pension funds promise no particular outcome at retirement. So you save into the fund, and whatever is in the pot is available as a pension on retirement.

In computer circles, people refer to GIGO (garbage in, garbage out). So if you don’t save enough, you won’t have enough to retire on. The onus therefore is on members to take responsibility for the result. Trustees manage the investments and get professional advice so members have simple options to choose from.

Members must watch their pension funds like hawks. If they aren’t accumulating enough, they need to save more.

There are two ways to do this. Increase contributions to the pension fund (new legislative changes have made this possible), or invest in a retirement annuity, which is a private pension fund. Tax-deductible benefits apply when contributing to either or both, and these have increased in recent years.

I am always amazed that people in their late fifties and mid-sixties often haven’t given serious thought to their financial position in retirement. They trust their pension fund to look after them.

All other savings you make are good as long as you hold on to them until retirement. Preservation funds were introduced in 1989 to allow people changing jobs to shift their pension benefits to a safe place so they are not tempted to spend them before retirement.

In 2019, Alexander Forbes announced that 6.19% of pension fund members would be able to retire with financial independence. This is an improvement on the previous figure of 5% in 1977. But in 42 years, there has been little improvement

So individuals need to take their savings into their own hands. To do that with success, regardless of your age, you must learn as much as you can about the products and how they work.

There are good financial advisors around. But unlike in the old cowboy movies, the good guys don’t wear white hats, and the baddies don’t wear black ones. Continuously asking awkward questions is the best way to evaluate your ‘suppliers’.

Resist the easy route – relaxing and accepting that everyone loves you and won’t take advantage. Due diligence is the name of the game.

The Village News takes a step up

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Most readers will know The Village News changed hands earlier this year.

I take this opportunity to introduce myself as the new owner, share my vision for the newspaper and outline some of the steps we’re taking to make it an even more vibrant, community-centred voice.

What attracted me to The Village News was the value it held for the people it served. For years, it has reflected the stories, achievements and concerns of the people and businesses of the Whale Coast and Overstrand.

That has been made possible by a dedicated local team that knows the area and cares deeply about its community. My role is to support that team, build on its strengths and help the newspaper grow.

One of our priorities is to make it easier for readers to connect with us.

Working with a digital development team, we’ve been building a new website: thevillagenews.co.za, posting our stories online so they’re more accessible and easier to read wherever you are.

The website also offers a direct platform for readers to submit their own news and for local businesses to book advertising online with ease. Over the coming months, we’ll be introducing additional features and new ways to read, engage with, and enjoy The Village News.

The website is now live and open to explore, although it remains a work in progress, so you may encounter the odd glitch along the way. We’d greatly appreciate your help in ironing out any teething problems. If something doesn’t work as it should, or there’s a feature you’d like to see, please let us know at website@thevillagenews.co.za.

We’ll keep you updated as we add the finishing touches and bring the full site online.

Finally, a heartfelt thank you to every reader, advertiser and contributor who has helped keep The Village News serving the community. We look forward to hearing more of your stories – and continuing to tell them.

FROM: Henri de Kock

CEO of the Grit Group

The Village News (Pty) Ltd is a wholly owned subsidiary of the Grit Group

A date with musical nostalgia

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Fashions change and decades pass, yet a familiar melody can bring back a person, a place, or a moment we thought we had forgotten.

That was the territory of As Time Goes By, the OAK concert at the Hermanus Civic Auditorium on Sunday afternoon. Soprano Louise Howlett joined pianist Albert Combrink and double bassist Dylan Tabisher for a programme of familiar melodies and varied moods that suited a leisurely afternoon.

From Hoagy Carmichael’s Stardust and Burton Lane’s Old Devil Moon to medleys of Cole Porter and George Gershwin, the selection offered plenty of opportunities for recognition and rediscovery. Jerome Kern’s All the Things You Are and Rainbow Connection broadened the musical journey, while La Vie en Rose brought the world of Edith Piaf into the auditorium.

Howlett studied singing at the Royal College of Music and has built a career across classical music, jazz and Broadway.

Tickets for the next OAK concert are now available from René du Plooy at 082 940 4238 or by email: reneduphermanus@gmail.com

Prospective world champion needs backing

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Zwelihle resident Thembela Nogobovu secured gold in the welterweight category at the 2026 South African Natural Bodybuilding Championships held at the Kraaifontein Civic Centre.

This follows his win in his division at the Western Province Natural Bodybuilding Championships in Bellville in August. Thembela is now well on his way to the World Championships in Slovakia in June next year.

As highlighted in The Village News article of 28 August 2026, Thembela will need sponsorship to help him represent our country at next year’s prestigious event.

Readers able to help this young man realise a dream on which he has set his training and his heart – while working as a carer for the elderly and the infirm – can email: nogobovu24@gmail.com or sofcafrailcare@gmail.com

Setting the record straight

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On Saturday, 19 September, the baboon known as Thunder died from a wound caused by an airgun pellet, according to the autopsy report.

He died on the road near my house in Betty’s Bay. Within four hours, I received a message asking if it was true that I had shot Thunder. The rumour mill of false allegations had started.

Over the ensuing weeks, I have remained largely silent, trusting that the facts would emerge. Sadly, the accusations continued.

These have had very real consequences. They have been repeated on social media, communicated to my employer and professional contacts, and resulted in four separate protests outside the home I share with my wife and young son.

I have been accused, directly and indirectly, of killing Thunder. I did not.

Because a police investigation had been initiated, I refrained from engaging in public argument or trying to defend myself through social media. I appointed an attorney and allowed the appropriate process to take its course.

I have since been advised by my attorney, following his communication with the prosecutor in Caledon, that there is no case against me.

That is an important development, but it does not undo the damage already caused.

In a small community, an allegation can spread quickly. In this instance, serious accusations were circulated before the circumstances surrounding Thunder’s death had been properly established.

I have preserved relevant material from the day, including CCTV footage, cellphone records, photographs, WhatsApp communications and other material. This evidence will be dealt with through the appropriate channels if necessary.

What concerns me is the harm caused by the publication and repetition of unsubstantiated allegations.

My reputation is central to my livelihood. I have worked for many years in this community and built my career on relationships of trust with residents, buyers and sellers. The suggestion that I deliberately killed an animal has caused obvious reputational harm.

More importantly, the matter has affected my family. Whatever views people may hold about baboon management in Betty’s Bay, repeatedly gathering outside my family home on the strength of an unproven accusation crosses a line.

I fully support the proper investigation of any unlawful killing of wildlife. But concern for wildlife cannot justify treating suspicion as proof, nor does repeating an allegation make it true.

My attorney is addressing a number of issues that we believe require correction, withdrawal, or other appropriate action.

We all deserve to live in a community built on fairness, respect and consideration for others. That requires each of us to think carefully before making or repeating accusations that can cause lasting damage to another. A fair-minded community does not condemn people on rumour; it insists on evidence before passing judgement.

FROM: Tim Starke – Betty’s Bay

Whale Festival feedback suggests revamp

While several of Hermanus’ major hotels reported strong occupancy during the weekend’s annual Whale Festival, accommodation-sector feedback paints a more mixed picture.

Concerns range from parking, noise, and litter to whether the event is attracting a broad enough market.

Trevor Edwards of the Hermanus Business Chamber’s CBD Revitalisation Cluster gathered the feedback by canvassing the hospitality sector on occupancy levels and guests' experiences.

There was broad agreement that valuable feedback would shape future events, with sentiments suggesting the festival was due for a revamp.

The Marine Hotel was fully booked, mainly with overseas visitors, according to manager Melissa Theron. However, she said festival-goers using the hotel’s landscaped lawn for picnics may have detracted from the expected experience of premium guests.

Harbour House was also fully booked on Saturday. Host manager Kevin Masson identified parking as a problem, with festival visitors occupying spaces intended for hotel guests.

Birkenhead House reported high occupancy, largely from international visitors, but general manager Shane Brummer said the festival itself had little influence on bookings. Guest feedback was mixed. Some reported that the festival catered to a particular market and was not sufficiently inclusive.

Windsor Hotel general manager Leoni McFarlane raised several broader concerns, including a lack of bus parking, which affected tour groups and potentially the businesses they would otherwise support.

Continues on P2 From P1

Noise and litter were also issues. Music could be heard well beyond the festival area, while strong winds reportedly spread litter into surrounding streets. Public bins were reportedly overflowing by mid-morning.

Restaurant trade appeared inconsistent. Some establishments were allegedly quieter than last year, while hotel staff struggled to secure dinner reservations because restaurants were said to be fully booked.

Contradictory reports of empty restaurants also circulated on tourism groups.

McFarlane also raised concerns about vagrants and “questionable individuals” near the hotel’s rear entrance.

The feedback suggests that while the festival attracts visitors and boosts occupancy at some hotels, its broader economic impact and effect on the visitor experience warrant closer examination.

Overstrand Acting Municipal Manager Edward Jantjies praised the festival for showcasing Hermanus’ whale-watching reputation and its diverse programme across the town.

He highlighted events in Sandbaai, Grotto Beach, Zwelihle and Mount Pleasant, along with the Eco Marine Tent and conservation talks. Jantjies thanked the festival committee, municipal teams and cleaning crews for their efforts, saying each festival provides valuable lessons and opportunities for improvement.

Edwards thanked those who participated in the feedback exercise, concluding: “Definitely need a new way forward.”

Nature stranger than fiction

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I have always been suspicious of those wonderful snippets of animal information that turn up from time to time.

You know the sort of thing: Crayfish communicate by urinating from their faces. Surely somebody has made that up.

But sometimes nature is weird.

Nature stranger than fiction

Crayfish really do communicate chemically using urine released through tiny openings at the base of the second pair of antennae at the front of the animal. Yes, on what we would call their faces.

During encounters with other crayfish, currents carry the urine from the gills to the other animal’s sensitive antennae. Experiments show that these chemical signals play a role in aggression and in courtship.

Block a female's urine openings and a male may completely lose interest. Reintroduce her urine and his courtship behaviour returns.

So, yes. Crayfish can communicate by peeing from their faces.

Then there are chameleons (top photo). They don’t have any green pigments. We tend to think of chameleons as green animals, but much of that colour isn't produced by a green pigment.

In many chameleons, yellow pigment cells lie above specialised cells called iridophores, which contain microscopic guanine crystals. These crystals selectively reflect blue light. This light passes through the yellow pigment and our eyes perceive the combination as green.

And when chameleons change colour, they don't simply add or remove pigment to get the desired result. They can alter the spacing of the microscopic guanine crystals, thereby changing the wavelengths of light that are reflected. In other words, a chameleon can change its colour by changing the architecture of its skin.

And what about the Cape rain frogs that can drown? It seems weird – a rain frog that can't swim? Our Cape rain frog (Breviceps gibbosus) is a burrowing frog with short legs and unwebbed toes. It can inflate itself and float, but it cannot swim. If it gets into deep water and cannot reach the side, it can drown. Look at its face – it’s not a happy frog. It seems to be anticipating the worst.

That cute little hermit crab (photo right) on the beach has a sophisticated approach to the housing problem. Hermit crabs keep growing and tend to outgrow their shells.

They don’t make their own shells like molluscs, but depend on finding vacant shells from deceased snails – which are not always abundant. Often, there is fierce competition from other hermit crabs in need of a bigger ‘house’ for this prime real estate.

Do they fight over the shell? Not often. When a suitable large empty shell appears, hermit crabs, needing bigger homes, form an orderly queue roughly from largest to smallest crab. The largest crab moves into the new (larger) shell; the next-sized crab takes over its now vacated shell; the next takes the one then vacated, and so on. The whole chain of house-swapping can happen within seconds.

And, finally, the barnacle.

Barnacles are found wherever hard surfaces meet seawater, including boats and whale heads. They look like little rocks, but they’re actually crustaceans—close relatives of crabs and shrimp.

Their relatives walk about, but barnacles affix themselves to a surface – with their heads – and filter food from the water with protruding paddling legs. This stationary lifestyle poses a problem during mating, especially since barnacles fertilise each other internally.

They overcome this predicament by having a huge penis, which blindly reaches across into neighbouring shells and deposits sperm inside them. This giant organ can stretch up to eight times a barnacle’s own body length, making it proportionately the biggest penis in the animal world.

Most barnacles are hermaphrodites, so every individual can fertilise and be fertilised by all its neighbours. And if no one else is within reach, the barnacles apparently fertilise themselves.

Interestingly, barnacles living on exposed rocky shores have evolved shorter, sturdier members than those living in calmer water. This prevents rough waves from ripping off the organ.

Nature, it seems, is often stranger than fiction.

Caregivers cut loose

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The Hermanus Frail Care Centre (Sofca) recently held its first team-building day at the Hermanus Cricket Club. Staff members participated in a variety of fun-filled activities, including sports challenges, newspaper dress-up, balloon-animal making, a potjie cook-off, and an entertaining karaoke competition. The event aims to foster camaraderie and a renewed sense of unity among Sofca’s personnel.

TOP LEFT: The activities meant the energising station was a popular pit stop.

TOP RIGHT: Teamwork was the order of the day at the Sofca shindig.

Caregivers cut loose

PHOTOS: Supplied